One of my favorite things to do behind my chair is formulate the absolute best combination of product for my clients.
But in order to do that, clients have to say goodbye to store-bought product. Many clients probably wonder why — and that’s a totally legitimate question for someone who is new to a professional product line.
It’s also the question that I’ll answer today, with three simple reasons.
Reason #1: Professional Guarantee
The Root Salon’s professional product lines (L’Oreal Expert, Alfaparf Milano, and Wella Professional) offer a guarantee you can’t find in the grocery store. Notice that our professional products are labeled with “only available in fine salons” or “only guaranteed if sold by an authorized dealer.” This shows the manufacturer believes in their product. And soon enough, you will, too.
Reason #2: Higher Quality Ingredients
Unlike the “quantity over quality” approach that store-bought products adopt, our professional products are concentrated with high-quality ingredients. You’ll end up using less product which is better for your hair and will add up to some serious financial savings over time. And with a little instruction by yours truly, you’ll get the most out of every bottle.[/fusion_builder_column][fusion_builder_column type=”1_1″ background_position=”left top” background_color=”” border_size=”” border_color=”” border_style=”solid” spacing=”yes” background_image=”” background_repeat=”no-repeat” padding=”” margin_top=”0px” margin_bottom=”0px” class=”” id=”” animation_type=”” animation_speed=”0.3″ animation_direction=”left” hide_on_mobile=”no” center_content=”no” min_height=”none”]
Reason #3: Me
Okay, me and my salon co-workers, to be specific. When you opt for professional product, you get the professional “product knowledge” that goes with it. We’ve received education, training, and on-the-job experience with each of our products and we’re more than happy to share that knowledge with you. That’s not something a drugstore employee can give you (they’ve probably got a clean-up on aisle 7 they have to take care of anyway).
At your next appointment, ask your stylist which products you should take home. We’ll help you get the goods and the know-how that will keep those locks looking amazing every, single day.
It’s time. Let us help you go pro!
By Eric Tuvale[/fusion_builder_column][/fusion_builder_row][/fusion_builder_container]